LVMH Fragrance Brands - Retail Design Manager

retail Marketing retail manager リテールマネージャー Recruitment LVMH LVMHPC LVMH FRAGRANCE BRANDS

Japan, Tokyo

Sales B2B (Corporate)

Full-Time

4795 | LVMH Japan Group | Posted 2022-12-21

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Summary

JOB TITLE: RETAIL DESIGN MANAGER
COMPANY: LVMH FRAGRANCE BRANDS K.K.
LOCATION: TOKYO

MISSION STATEMENT:

Identify needs and opportunities for each door and implement a trade strategy (events, media and specific trade actions) that will increase our visibility /sales, strengthen our retailer partnerships in line with the company strategy and priorities

Increase the impact and the visibility of the Givenchy brand on all supports (counters, outposts, edition tools.) in line with the company strategy and the local requirements

REPORTING STRUCTURE: Marketing and Communication Director

WORKING RELATIONSHIPS:

Marketing Team Managers (CRM & Digital, Product Marketing, PR)

Sales Managers and Sales Team

Retail Manager, Supervisor, Counter Chief and BC

Training Manager and team, make-up artist

Business Planning and Control Manager

LVMH Cosmetics (Shares Service Centre) functional heads and staff

Marketing, Merchandising for headquarters

EXTERNAL RELATIONS:

Department store and headquarter buyers, managers and executives

Event/promotion agencies

show coordination agencies

Printing and production suppliers

DEVELOPMENT OPPORTUNITIES:

Similar function in other LVMH group perfume and cosmetic companies

Marketing Manager / Sales Manager

Key Qualifications

Experience: Minimum 8 year experiences in Marketing and Sales/Retail/Trade Marketing in cosmetics, luxury brands or FMCG.
Language: Fluent in Japanese and English

Competency:

Team building leadership

Result-oriented mindset

Strategic agility

Strong communication skills

Learning on the fly

Ability to deal with ambiguity

Responsibility

Sales Promotional Events (outposts, seminars.)

Review, improve and approve the event strategy and planning for LFB KK

Work with sales team and merchandising teams to maximize impact and sales of each event

Coordinate event information with all marketing teams to insure full coverage

Evaluate the effectiveness of each store promotional event and propose ideas for improvement.

Media to trade

Review, improve and approve the media strategy and planning for trade magazines

Work with sales team to maximize visibility and offer according to the marketing plan and store specificities

Specific trade marketing support

Identify need and opportunities for each door to improve sales and visibility outside regular national campaigns.
This implies getting to know the stores (what issues are we facing), the stores opportunities (card actions, VIPs, store specific events.) and being curious of what other brands are doing.

Propose specific trade marketing plan for top 10 doors

Bring support to the sales team to help them maximize their presentations and requests and get better space / visibility / opportunities and gain the retailers trust.

GWP Operation Control

Manage and allocation GWP for operations (events, exclusivities, special push.) in accordance with the trade marketing strategy and the company priorities

Propose specific kits using GWPs for special trade actions (opening kits, store exclusive kit, event kit.)

VMD/MD

Increase impact and visibility of the Givenchy brand at counter, on outposts and on VMD tools (including DM)

Be in charge of the implementation of counter design according to LVMH Fragrance Brands SA guidelines and business directions.

Implementation and control of visual merchandising concept for counter display according to LVMH Fragrance Brands SA direction.

Create and image control material for counters (GWP, print materials, Shopping bags, etc.)

Manage and create materials for local promotion and events

Give display instruction based on marketing calendar

Manage and control budget and expenses
Develop and manage team

Education

University graduate

Location Details

Country / Region: Japan
Prefecture (State): Tokyo
Location (Address): Tokyo

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LVMH Japan Group

LVMH is home to 75 distinguished Houses rooted in six different sectors. True to tradition, each of our brands builds on a specialty legacy while keeping an unwavering focus on the exquisite caliber of its products.

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