Perfumes & Cosmetics Brand - Product Marketing Staff

retail Marketing Marketing Specialist Product Marketing Recruitment LVMH LVMHPC LVMH Perfumes & Cosmetics

Japan, Tokyo

Marketing / PR / Advertising

Full-Time

4796 | LVMH Japan Group | Posted 2022-12-21

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Summary

JOB TITLE: Product Marketing Specialist
COMPANY: Perfumes & Cosmetics Brand
LOCATION: TOKYO

MISSION STATEMENT:
Product Management

Plan / execute / review all new / existing product management

Plan / execute / review national / regional promotions

Execute / co-ordinate HQ office communication on products issues

REPORTING STRUCTURE: Direct report to Product Marketing Manager

WORKING RELATIONSHIPS:

All Marketing Team members (PR, MD& Trade Marketing, CRM & Digital, Product Marketing)

All Sales and Training Team members

BPCM (Business Planning Control Manager)

P&C SSC (Logistics, Supply Planning, RA/QA, IS, Purchasing)

Central Marketing in LVMH FB

EXTERNAL RELATIONS: AD / PR / Promotion agencies

DEVELOPMENT OPPORTUNITIES:

Manager positions in LVMH FB

Senior role of Product Marketing in LVMH FB or LVMH group

Relevant Marketing Manager of other LVMH group companies

Key Qualifications

Experience: Cosmetics prestige market (Make Up, Skincare, Fragrance category) is preferable
Language: Fluent in English (TOEIC 850 equivalent), Japanese native

PC Skills: Word, Excel, Power Point

Personality: passionate about the Givenchy and KENZO brand, active, creative, flexible, structured, responsible, opened mind, well organized, likes cosmetics

Required Competencies:

Action Oriented with agility

Functional/Technical skills – numerical and logistics operation

Innovative and growth mindset

Business Acumen

Multi-level Communication

Flexibility & Adaptability to changing environment

Ability to challenge something new

Good collaborator and team player

Responsibility

Assume Product Management

Support to plan and execute new product launch through effective and strategic plan

Prepare marketing platform / “Kikakusho” with product concept, launch strategy, A&P materials for each project

Monitor strategic product portfolio

Create annual marketing calendar for effective implementation of each program by relevant departments

Prepare national / local promotion programs to assist counter activities

Prepare and provide product information to relevant departments and sales persons for clear understanding of concept and sales talks.

Analyze competitors activities.

Propose new product development proposal with research/understanding of market trend to Central Marketing.

Manage tester, dummy and decide counter display with VMD.

Lead to prepare product collateral materials such as consumer leaflets, handouts.

Proof reading and color check of IA, ET, Sales AD, DM, SNS.

Administer Item Master data management

Follow-up logistics by coordinating with Supply Planning and Central Marketing

Propose and control expense / budget for new product launch and promotion

Other tasks directed by manager

Education

Bachelor degree with major in business, marketing or related areas

Location Details

Country / Region: Japan
Prefecture (State): Tokyo
Location (Address): Tokyo

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LVMH Japan Group

LVMH is home to 75 distinguished Houses rooted in six different sectors. True to tradition, each of our brands builds on a specialty legacy while keeping an unwavering focus on the exquisite caliber of its products.

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