Perfumes & Cosmetics Brand - Product Marketing Staff
retail
Marketing
Marketing Specialist
Product Marketing
Recruitment
LVMH
LVMHPC
LVMH Perfumes & Cosmetics
Japan, Tokyo
Marketing / PR / Advertising
Full-Time
4796
|
LVMH Japan Group
|
Posted
2022-12-21
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Summary
JOB TITLE: Product Marketing Specialist
COMPANY: Perfumes & Cosmetics Brand
LOCATION: TOKYO
MISSION STATEMENT:
Product Management
Plan / execute / review all new / existing product management
Plan / execute / review national / regional promotions
Execute / co-ordinate HQ office communication on products issues
REPORTING STRUCTURE: Direct report to Product Marketing Manager
WORKING RELATIONSHIPS:
All Marketing Team members (PR, MD& Trade Marketing, CRM & Digital, Product Marketing)
All Sales and Training Team members
BPCM (Business Planning Control Manager)
P&C SSC (Logistics, Supply Planning, RA/QA, IS, Purchasing)
Central Marketing in LVMH FB
EXTERNAL RELATIONS: AD / PR / Promotion agencies
DEVELOPMENT OPPORTUNITIES:
Manager positions in LVMH FB
Senior role of Product Marketing in LVMH FB or LVMH group
Relevant Marketing Manager of other LVMH group companies
Key Qualifications
Experience: Cosmetics prestige market (Make Up, Skincare, Fragrance category) is preferable
Language: Fluent in English (TOEIC 850 equivalent), Japanese native
PC Skills: Word, Excel, Power Point
Personality: passionate about the Givenchy and KENZO brand, active, creative, flexible, structured, responsible, opened mind, well organized, likes cosmetics
Required Competencies:
Action Oriented with agility
Functional/Technical skills – numerical and logistics operation
Innovative and growth mindset
Business Acumen
Multi-level Communication
Flexibility & Adaptability to changing environment
Ability to challenge something new
Good collaborator and team player
Responsibility
Assume Product Management
Support to plan and execute new product launch through effective and strategic plan
Prepare marketing platform / “Kikakusho” with product concept, launch strategy, A&P materials for each project
Monitor strategic product portfolio
Create annual marketing calendar for effective implementation of each program by relevant departments
Prepare national / local promotion programs to assist counter activities
Prepare and provide product information to relevant departments and sales persons for clear understanding of concept and sales talks.
Analyze competitors activities.
Propose new product development proposal with research/understanding of market trend to Central Marketing.
Manage tester, dummy and decide counter display with VMD.
Lead to prepare product collateral materials such as consumer leaflets, handouts.
Proof reading and color check of IA, ET, Sales AD, DM, SNS.
Administer Item Master data management
Follow-up logistics by coordinating with Supply Planning and Central Marketing
Propose and control expense / budget for new product launch and promotion
Other tasks directed by manager
Education
Bachelor degree with major in business, marketing or related areas
Location Details
- Country / Region
- Japan
- Prefecture (State)
- Tokyo
- Location (Address)
- Tokyo
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